24 January 2025

Spicy stories trump logic
08 February 2015

Which approach raises the most funds:

A well-argued appeal that explains the problem and offers statistical proof, or
An emotional appeal that tells a sad story?
In short, which...

06 June 2014

From Facebook to Twitter to LinkedIn, nonprofits are flocking to social media, but not everyone is prepared for the challenges and ramifications of what you post--or how to manage the process. Who...

06 June 2014

From the day that babies are brought home and cradled in their pink or blue blankets, implications have been made about gender and color.

While there are no concrete rules about what colors...

08 June 2014

You're on social media—maybe Facebook, Twitter or your organization's blog—and you're having some success, but you know there's room for improvement. Before you start strategizing big plans for...

06 June 2014

The value of networks in business or associations is well recognised. In this article and video Dr Suzanne Simard talks about how trees also have networks that add value to the forest community,...

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